With the sudden rise in the popularity of social media, smart phones and other technologies, it is more important than ever to study how new media is changing the way that people communicate. Technology has a profound effect on the way that we speak, write and even how we think, and by understanding how technology affects communication, we can see how interpersonal skills will change in the first half of the 21st century and how our culture will adapt to these changes. The articles in this category discuss new communication-based studies and research. We will consider rising trends in social media and offer insight to research to show how new media affects communication on both a macro and a micro scale.
A recent survey released by Forrester found that Americans now spend as much time on the Internet as they do watching television. Forrester surveyed more than 30,000 people and found that the average American spends approximately 13 hours a week on the Internet and watching TV while offline. While the Internet was once thought of as something more popular among youth, the study also found that Gen X (31 to 44) and Younger Baby Boomers (45 to 54) are spending equal amounts of time using both forms of media. In the past five years, while TV use has stayed approximately the same, Internet use has increased by 121%.