No Image

Teleworkers more satisfied than office-based employees

November 16, 2010 coms 0

Employees who telecommute the majority of the work week are more satisfied with their jobs compared to those working mostly in the office because working remotely alleviates more stress than it creates, according to a new study by a communication researcher at the University of Wisconsin-Milwaukee (UWM).

No Image

Understanding consumer behavior: Make them think it was their idea or decision?

November 15, 2010 coms 0

Consumers value goals they’ve chosen on their own more than those that are imposed on them, according to a new study in the Journal of Consumer Research. “When people believe they have autonomously chosen to pursue a goal themselves, they feel the goal is increasingly valuable as they put in more effort, because they experience their own effort as signaling how much they care about it,” write authors Ying Zhang (University of Texas at Austin), Jing Xu, Zixi Jiang (both Peking University), and Szu-chi Huang (University of Texas at Austin).

No Image

Self-awareness can help people navigate rocky seas of relationships

November 8, 2010 coms 0

A little self-awareness can help people struggling in the world of relationships, says Jeffrey Hall, assistant professor of communication studies at the University of Kansas. Hall recently completed a study into styles of flirting among dating adults, surveying more than 5,100 people regarding their methods of communicating romantic interest.

No Image

Training away stereotypes

November 3, 2010 coms 0

It may seem difficult to change stereotypical thinking. Perceptions can be very important in forming an individual’s attitudes. Now, researchers at the University of Missouri have found that people conditioned to think in opposition to racial stereotypes are more receptive to people from minority groups starring in commercial advertising.